The Museum of Fine Arts, Houston
Social Media Content Creation
Whenever I have the chance, I love jumping in to create engaging content for our Instagram, especially Reels! It's all part of our strategy to forge connections with our audience and offer them glimpses beyond art.
Meet the MFAH Staff
Wholesome content to celebrate our MFAH family and their contributions to the museum. This reel was inspired by the Full House theme song.
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MFAH Loteria
Scavenger Hunt
Proposed Loteria Scavenger Hunt for MFAH's Fall Festival to boost gallery visits. Collaborated on visual design for Loteria assets and reel creation. Result: 1,300 visitors engaged with the hunt, increasing gallery attendance by 40% compared to past festivals, with 3,500 visitors enjoying the museum's offerings.
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Pink + White Trend
This viral trend was dominating my FYP, so I felt compelled to engage our museum visitors, especially those on Free Thursdays. This trend resonated with Gen-Zers and Millennials, aligning perfectly with our Free Thursday demographic, inspiring me to create relevant content for our audience.
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